Roooll website launch: the r-Series cobot story, in the open

Roooll’s new site is live: bilingual r-Series product pages, advisor, and newsroom under one assessment language—from homepage 3D showcases to specs and blueprints for integrators and end users.

Roooll orbit brand mark for the Roooll collaborative robots website launch and Newsroom.

Collaborative robot information often lived across PDFs, price sheets, and scattered renders; integrators and end users had to assemble “does this tier fit my cell?” by hand. The new site gathers the public r-Series narrative into one path.

The homepage opens with immersive 3D for r-Lite, r-Ultra, and r-Core, with navigation into product detail, full specs, and the advisor. Every product route keeps blueprints, application context, and inquiry entry together—avoiding the break where marketing visuals no longer match spec rows.

Newsroom carries product milestones and company updates; Legal and Contact stay indexable in Chinese and English, with hreflang and sitemap pairs under /zh and /en for cross-region sharing and search.

This is not a visual refresh alone—it fixes Roooll’s external assessment language: judge payload, reach, and site constraints first, then trajectories and integration detail. The site will evolve with the r-Series—start from the homepage or Newsroom.

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